Company Overview

Simplify™ Medical is a San Francisco Bay Area-based medical device company focused on the design, development and clinical testing of the most advanced cervical artificial disc for use in the spine.

Simplify Medical manufactures Simplify™ Disc, a non-metallic, motion preserving cervical artificial disc designed to permit the full diagnostic imaging capability of MRI and eliminate the need for CT/Myelogram and CT imaging.

Simplify Disc is composed of advanced materials, allowing for advanced imaging capability, superb kinematics and provides movement and function similar to that of intact natural discs.

Management Team

David Hovda | President & Chief Executive Officer

Mr. Hovda has nearly 20 years of experience in the medical device industry. Prior to joining Simplify Medical, he served as Vice President and Managing Director of the Spine and ENT divisions of ArthroCare, where he was responsible for the commercialization of numerous products and two business units. He also worked at Medtronic in corporate development and the corporate ventures group. Mr. Hovda served as a Lieutenant in the United States Navy and completed two tours of duty. He received an M.B.A. from Harvard Graduate School of Business Administration and a B.S. from Northwestern University. He is an inventor on over thirty medical device patents.

Beth Neil | Vice President, Clinical Affairs

Ms. Neil has nearly 20 years of experience in the medical device industry, specializing in clinical research. Prior to joining Simplify Medical as the Director of Clinical Affairs, she held positions with Link Spine Group and Healthtronics Surgical Services, as well as various contract research organizations. Ms. Neil holds an M.S. degree in Physical Therapy from Duke University.

Mark Alvis, DVM | Vice President, Quality Assurance & Operations

Dr. Alvis has nearly 20 years of experience in the preclinical assessment of medical devices and pharmaceutical agents. Prior to joining Simplify Medical, he served as General Manager of Angiotech Biomaterials, where he was responsible for all business activities at their Palo Alto, CA facility. He also worked at NeuColl Inc. in the capacity of Vice President of Research and Development. Dr. Alvis holds a Doctor of Veterinary Medicine degree from Colorado State University.

Brian Polonet – Vice President, Sales & Marketing

Mr. Polonet has 25 years of experience in the medical device industry, with the last 17 years in Spine. Prior to joining Simplify Medical he was a managing partner in TDR Associates, a consulting company which managed the one and two-level study enrollment for Simplify Medical. He also previously held positions as Vice President of Sales and Marketing at Paradigm Surgical, LLC and Vice President of Sales at SpinalMotion. He has had a leadership role in four IDE studies for artificial discs. Mr. Polonet holds a Bachelor of Arts in Business Administration from Austin College.

Kim Norton – Vice President, Reimbursement

Ms. Norton has worked in the fields of reimbursement, outcomes research, and government relations for over 20 years. She has deep experience with artificial disc technologies, having led the reimbursement efforts at several companies, including as Head of Reimbursement and Payer Relations for Aesculap, Inc. and Vice President of Reimbursement for both LDR Spine and DePuy Synthes. Kim earned a master’s degree in public policy from the University of California at Berkeley

Bryan Barr | Senior Director, Operations

Mr. Barr has 20 years of experience in quality assurance, operations and research and development. Prior to joining Simplify Medical, he served in a variety of management positions for ArthroCare, Parallax Medical, and Norian. Mr. Barr also served as a materials scientist for Parallax Medical and Norian. He holds 17 patents and received his M.S. in Materials Science and Engineering from UCLA.

Yves Arramon, Ph.D. | Senior Director, Research & Development

Dr. Arramon has 10 years of experience designing spinal implants, vertebral compression fracture systems, and minimally invasive devices. He is a published author in the field of bone mechanics and bone remodeling. Prior to joining Simplify Medical, he served as Director, Product Development at Calcitec and Senior R&D Engineer at ArthroCare, and R&D engineer at Parallax Medical. Dr. Arramon holds a Ph.D. in Mechanical Engineering from the City University of New York and has 25 patents pending and 10 issued in his name.

Investors

M.H. Carnegie & Co. is a venture capital, private equity and alternative asset manager based in Sydney, Australia. Its funds manage direct investments on behalf of institutions, wholesale and high net worth investors with $350 million in committed capital across several funds. For more information, visit the company’s website »

LSP is one of Europe’s largest and most experienced healthcare investment firms with over 25 years of nurturing and growing healthcare investment opportunities with the potential to have a positive impact on society. LSP has offices in Amsterdam, Munich and Boston. For more information, visit the company’s website »

Sectoral Asset Management is a healthcare specialist managing public and private equity portfolios. Sectoral has one of the world’s longest track records in managing biotech equities and is a sub-advisor of numerous healthcare and biotech funds offered by partners in Europe, North America, and Asia. For more information, visit the company’s website »

Press

    1. 10,085,853*   Methods and Apparatus for Intervertebral Disc Prosthesis Implantation
    2. 10,085,848   Intervertebral Spacer that Dynamically Promotes Bone Growth
    3. 10,052,211   Prosthetic disc for intervertebral insertion
    4. 9,956,091*   Methods and apparatus for intervertebral disc prosthesis insertion
    5. 9,943,416     Intervertebral spacer that dynamically promotes bone growth
    6. 9,883,945     Artificial intervertebral disc with lower height
    7. 9,839,532*   Methods and apparatus for intervertebral disc prosthesis insertion
    8. 9,839,525*   Intervertebral prosthesis
    9. 9,827,108     Customized intervertebral prosthetic disc with shock absorption
    10. 9,788,965     Prosthetic disc for intervertebral insertion
    11. 9,687,355     Customized intervertebral prosthetic disc with shock absorption
    12. 9,668,878     Artificial intervertebral disc with lower height
    13. 9,655,741     Prosthetic disc for intervertebral insertion
    14. 9,554,917     Customized intervertebral prosthetic disc with shock absorption
    15. 9,439,775*   Artificial intervertebral disc with lower height
    16. 9,439,774     Intervertebral prosthetic disc
    17. 9,421,107*   Anatomy accommodating prosthetic intervertebral disc with lower height
    18. 9,402,745     Intervertebral prosthesis placement instrument
    19. 9,351,846     Posterior prosthetic intervertebral disc
    20. 9,220,603     Limited motion prosthetic intervertebral disc
    21. 9,107,762*   Intervertebral prosthetic disc with metallic core
    22. 9,034,038     Motion limiting insert for an artificial intervertebral disc
    23. 9,011,544     Polyaryletherketone artificial intervertebral disc
    24. 8,974,533*   Prosthetic disc for intervertebral insertion
    25. 8,974,531     Methods and apparatus for intervertebral disc prosthesis insertion
    26. 8,845,730     Posterior prosthetic intervertebral disc
    27. 8,845,729*   Prosthetic disc for intervertebral insertion
    28. 8,808,384*   Anatomy accommodating prosthetic intervertebral disc with lower height
    29. 8,801,792     Posterior spinal device and method
    30. 8,771,356     Intervertebral prosthetic disc
    31. 8,764,833*   Artificial intervertebral disc with lower height
    32. 8,758,441     Vertebral body replacement and method for spanning a space formed upon removal of a vertebral body
    33. 8,734,519     Posterior spinal device and method
    34. 8,685,035     Intervertebral prosthesis placement instrument
    35. 8,636,805     Artificial intervertebral disc placement system
    36. 8,506,631     Customized intervertebral prosthetic disc with shock absorption
    37. 8,486,147     Posterior spinal device and method
    38. 8,454,698*   Prosthetic disc for intervertebral insertion
    39. 8,444,695*   Prosthetic disc for intervertebral insertion
    40. 8,389,712     Intervertebral prosthetic disc with shock absorption
    41. 8,262,732     Intervertebral prosthesis
    42. 8,206,449     Artificial intervertebral disc placement system
    43. 8,206,447     Methods and apparatus for intervertebral prosthesis insertion
    44. 8,092,538     Intervertebral prosthetic disc
    45. 8,090,428     Spinal midline indicator
    46. 8,083,797     Intervertebral prosthetic disc with shock absorption
    47. 8,062,371*   Intervertebral prosthetic disc with metallic core
    48. 8,002,834*   Intervertebral prosthetic disc with metallic core
    49. 7,753,956*   Prosthetic disc for intervertebral insertion
    50. 7,731,754     Intervertebral prosthesis
    51. 7,637,913     Spinal midline indicator
    52. 7,585,326*   Methods and apparatus for intervertebral prosthesis insertion
    53. 7,575,599     Intervertebral prosthetic disc with metallic core
    54. 7,531,001     Intervertebral prosthesis
    55. 7,442,211*   Intervertebral prosthetic disc

*indicates Simplify Disc patents

Meetings & Events

2018 Annual Meeting International Society for the Advancement of Spine Surgery (ISASS)
April 11-13, Toronto, Ontario, Canada, Booth #200

2018 Annual Meeting State of Spine Surgery Think Tank
June 21-23, Aruba

2018 Annual Meeting North American Spine Society (NASS)
September 26-29, Los Angeles, CA

Distributors

Germany
Paradigm Spine, GmbH
Eisenbahnstrasse 84
D-78573 Wurmlingen
de.paradigmspine.com
Tel: +49 (0) 7461.96 35 99.0